Heel Tread Mini Socks
Back in 1956, Alec Issigonis was assigned by BMC to develop a very small, simple and economical car that could carry four adults and their luggage.
It soon became apparent that this new car would be revolutionary in every aspect - John Cooper being the first to spot its potential for racing.
This lead to some initial success on the track and set the starting point for an unprecedented story in motorsport with this small but nimble performer leaving behind a pack of far more powerful (and puzzled) opponents.
It culminated in Paddy Hopkirk's famous win in the Monte Carlo Rally in 1964 - an event the Mini would dominate up until 1967 and forever tied the Cooper name with the sporting legend of the Mini.
A minimalistic approach to the red livery of the last Mini to win Monte Carlo - the gigantic 177 - was the inspiration for this sock design.
* unlike the original Mini did, we can't promise these socks will make you feel taller.